Marc Ammann

Two-time founder · Fractional CTO · Building AI for humans at scale

Bozeman, MT

Experience

Matter Supply Co.

Founder

Feb 2017 — Aug 2024 · 7 yr 6 mos · Portland, OR

–Co-founded and scaled a values-driven digital product and experiential technology studio from zero to 50 people and $10M AR
–Led technology, design, delivery, and leadership development across high-pressure engagements for Nike, Sweetgreen, United We Dream, and others.
–Scaled the company from founding team to 50 employees and $10M ARR, establishing hiring practices, delivery processes, team structures, and quality standards for concurrent client engagements.
–Served as executive lead across technology and design, setting architectural direction, reviewing deliverables, managing technical risk, and protecting quality while shipping under aggressive timelines.
–Led Nike DNA for the Department of Nike Archives over 3 years: a 250,000+ artifact digital archive used daily by Nike’s brand, marketing, history, and design teams to search, manage, curate, and reuse Nike’s historical record.
–Architected the Nike DNA platform across GraphQL API, search, metadata architecture, content pipelines, storytelling UI, and collection management workflows, later enabling design research and AI-assisted archive use cases.
–Led Nike DNA Museum Experience, a low-friction companion app for Nike’s physical archives featuring audio from athletes, historians, and designers; moved from prototype to production in weeks.
–Led Sweetgreen’s Android app and GraphQL API engagement, helping unify mobile and in-store ordering experiences across customer touchpoints.
–Led the real-time platform for Colin Kaepernick’s “Dream Crazy” campaign, feeding user-submitted content into a live art installation under a fixed public launch deadline.
–Architected backend systems for Nike Air Max Vote Back and Vote Forward, supporting a global fan vote with burst-scale traffic, bot detection, and vote-integrity safeguards.
–Led Notifica for United We Dream, a secure mobile tool for immigrant communities preparing for and responding to ICE encounters; designed for speed, anonymity, encryption, data deletion, and legal resilience. Received multiple social impact awards.
–Focused heavily on leadership development, growing team leads into independent engagement owners and helping engineers and designers become product builders, decision makers, and leaders.

LOCKED · 10 May 2026, 23:27

Huge

Technology Director

Feb 2013 — Feb 2017 · 4 yr · Portland, OR

–Huge’s Portland innovation lab was formed after the acquisition of Ian Coyle and Duane King’s design lab
–I led emerging technology work across experiential, retail, mobile, and platform engagements, with a focus on turning ambiguous ideas into working products under real deadlines.
–Led experiential technology portfolio across retail, mobile, and installation work, including in-store customization tools, connected vending experiences, sustainability platforms, and shoppable product guides.
–Led technology direction for Zelle’s standalone app integration across banking partners, helping teams navigate complex partner requirements and tight regulatory timelines.
–Led and mentored 50+ engineers at Huge’s Medellín studio, developing offshore talent into technical leads, architects, and product-minded builders.
–Owned technology strategy for new-business pitches, shaping technical approach, feasibility, staffing, architecture, and delivery plans for prospective clients.
–Led technology for Nike+ Fuelbox, a real-time, battery-powered vending experience that rewarded FuelBand activity with physical products and live prizes - built with ruggedized hardware, custom electronics, message queues, FuelBand API integration, and public-event reliability.
–Led technology for Making of Making, Nike’s iOS sustainability app for comparing environmental impact across materials — the project won a D&AD Pencil, received press coverage, and contributed to an underlying index later adopted by the Sustainable Apparel Coalition as the Higg Materials Sustainability Index.
–Led technology for Nike Techbook, a shoppable style guide and product storytelling platform deployed across iOS, Android, and in-store touchscreens in 32 countries and 18 languages.

LOCKED · 10 May 2026, 23:18

Huge

Principal Developer

Nov 2011 — Feb 2013 · 1 yr 3 mos

–Technical lead and architect on projects for Target, HBO Canada (Astral) experience, and Adult Swim mobile apps.
–Delivered HBO Canada experience across 5 platforms at launch. (iOS, Android, Web, Samsung TV & Xbox)
–Delivered multiple Target online catalogue experiences used for wedding & baby registries.
–Lead small team of mobile engineers, setting mobile architecture standards across native iOS/Android work.

LOCKED · 10 May 2026, 23:06

Patents & publications

No patents or publications added yet.

Awards

D&AD Pencil

D&AD · 2014

LOCKED · 10 May 2026, 23:09

Best of Swiss Web Master

Best of Swiss Web · 2009

LOCKED · 10 May 2026, 23:29

Best of Swiss Web Technology Innovation

Best of Swiss Web · 2009

LOCKED · 10 May 2026, 23:30

External links

GitHub

https://github.com/marcammann

Personal Website

https://easy.day

https://linkedin.com/in/marca

UniTalent Verified

This candidate's record is append-only and has not been edited since submission.

Record ID: UT-2026-989924